A good fit if
- You spend on ads or SEO and can't say what it brings in
- Google Analytics shows visitors but not enquiries
- You'd rather ask a question than learn a dashboard
Not a fit if
- You need ads managed day to day
- You need server-side tracking for a large shop
What's included
- GA4 and Google Tag Manager, set up in your accounts
- A cookie banner with Google Consent Mode v2 for EU visitors
- Up to 5 tracked conversions: forms, calls, bookings, purchases, WhatsApp clicks
- A one-page dashboard with the numbers that matter
- A connection so you can ask Claude or ChatGPT about your analytics
- A 30-minute handover call
Not included
- Running or optimising ads
- Server-side tagging
- CRM integrations
How it works
- 1
Agree what counts
We list the actions that mean business for you: a form sent, a call tapped, a booking made.
- 2
Set up tracking properly
GA4 and Tag Manager in your name, with a consent banner, and each conversion tested on a real device.
- 3
Build your dashboard
One page with visitors, conversions and where they came from. Nothing you’ll never look at.
- 4
Connect your AI assistant
Ask 'which page brought the most enquiries last month?' in Claude or ChatGPT and get an answer from your own data.
Proof
From my last role
I took tracking of key actions from 30% to 90% coverage on a GA4 and Tag Manager setup. The same approach goes into yours, scaled to your size.
WorkQuestions
Which AI tools does this work with?
Claude and ChatGPT can both connect to Google Analytics through an MCP connection. I set up the one you use and show you how to ask good questions.
Will a cookie banner lower my numbers?
Some visitors will decline, so GA4 shows fewer of them. Consent Mode lets Google model the gaps. It’s the lawful way to measure EU visitors.
Do I need this before other work?
For a conversion sprint, yes. Without tracking there’s no honest before and after.
Ready when you are
Send your site and your goal. I'll confirm within 1 working day.